- Blaire Group

Cold-Calling Value Assessment


	Cold-Calling Value Assessment Comprehensive Asssessment of Your Team Only $2,495 Blaire Group's Cold-Calling Value Assessment is a comprehensive, rigorous process designed to help you understand your team's strengths as well as to isolate areas for improvement. By participating in the Cold-Calling Value Assessment program, you are taking the first step in creating enormous improvements in your sales team's ability to build strong sales pipelines through powerful cold-calling techniques centered in persuasion. How does it work? A Blaire Group Analyst will observe your sales professionals (both sides of all conversations) conduct live cold-calling presentations while they calling & presenting to your target buyers. Our analyst will document every aspect of the call, assessing for process, technique, tracking, and workflow related issues guided by our cold-calling critical competency checklist. What specific areas of process and technique you measuring? Our cold-calling, critical competency scorecard measures for a variety of issues. Below are a few examples: What happens when the seller is confronted with administrators? What happens when the seller is confronted with hard hitting objections? What happens when the seller is confronted with voice mail greetings? What is the pitch and how effective is that pitch? What happens when the seller is confronted with the actual target? What is the pitch? How is it crafted? What types of responses is your seller getting? What is your team's meetings-to-dials conversion rate? What is your team's callback to voice mail greetings ratio? What is your team's conversion rate from callbacks? What is your team's conversion rate from administrators? What is your team's overall score benchmarked against industry averages? What is the final deliverable? The Cold-Calling Value Assessment eliminates the guesswork in benchmarking your sales team's ability to conduct effective cold-calling activities. It incorporates a uniquely weighted, quantitative scoring methodology that is proven, reliable, and highly effective. It adheres to a strict, well developed set of principles that are timeless. All Assessments are conducted on-site or remotely (depending upon your operational context). After a thorough examination of your team, your analyst will deliver a web-based PowerPoint presentation to your executive team sharing the results of your assesment. World-Class - superior and highest ranking available; no need for extensive intervention Peer Group - average ranking; our assessment indicates that your team has the right skill sets and talents, but does not incorporate proper technique; moderate intervention is recommended Laggards - lowest ranking; current sales organization does not have the basic skill sets to substantially improve its performance Getting Started Below is the sequence of events to complete a Cold-Calling Value Assessment for your sales organization Register and pay $2,495 fee Upon receipt of payment, our analyst will call you and begin the assessment process to determine whether we conduct the assessment in-person or remotely Prior to conducting the assessment we ask that each sales professional undergoing the assessment be prepared with a list of 40 target buyers to make live calls, name, title, company name, phone number Upon completion of the cold-calling value assessment, you will receive a full findings report delivered by your analyst to your executive via webex / PowerPoint presentation that includes the assessment results, the underlying reasoning, and qualified recommendations to make performance improvements where appropriate Cold-Calling Value Assessment - / Only $2,495 Purchase your Annual Membership Now For a limited time only!